Six Small but Powerful Ways to Get Noticed on LinkedIn LinkedIn was created in 2003 as a way to do business differently. It was founded as a business-related social network and has kept that reputation as the go-to place for business connections over these nearly 20 years. I believe it’s critical for senior executives, business…

Personal Branding for Success Eight Tips for Building a Great Personal Brand What is the image you portray to the world? Developing a likeable and professional personal brand is essential for succeeding. If you want to rise to the top of your particular arena, you need to first be able to sell yourself. Think about it. Would…

Leveraging the Power of Your LinkedIn Network It’s all about your connections! On LinkedIn you have at your fingertips a vast network of business associates with whom you can call on for a variety of professional reasons. You can use your network to share your thoughts, to expand awareness of your business or cause, and…

Five Tips to Make the Right First Impression on LinkedIn When it comes to using social media to market your business, choosing the correct platform can make or break your marketing efforts. LinkedIn is one of the premier social media platforms that boasts a very professional atmosphere. While sites like Facebook, Tik Tok, Instagram, and…

Five Things You Won’t See Me Do on LinkedIn LinkedIn is the premier social media platform for professionals in all industries. With over 810 million monthly users, you have a large base to develop new connections and build relationships with potential clients and business associates/partners. However, there are several LinkedIn “sins” which can haunt you…

How To Use LinkedIn to Develop Your Personal Brand Your personal brand is everything about you. It’s your professional reputation, online image, offline image, your work style, and how you engage with everyone. To develop a personal brand, consider what you want someone to think of when they hear your name. What knowledge, skills, and…