I recently met with a businessman who wanted to talk about using social media. To be honest, he’d reached his breaking point and told me that he was about to stop blogging and posting on social media. He wasn’t seeing any results and he was getting more and more stressed about “keeping up” with posting…
Meet Ken and Marisa, Barbie’s friends. Ken and Marisa represent my target demographic. (OK, I know they’re a little young…use your imagination!) When not posing for photo shoots, they stand next to my computer monitor, so I see them with virtually every word that I type. Sound a bit strange? I got this idea when…
Or, How NOT to blow getting a great job because of your online presence! It’s that time of year…graduation time. Thousands of eager college graduates flooding employers with their resumes, anticipating they’ll be hired immediately. Then…nothing. They end up having to take a job—any job—that comes along. This is the generation that grew up using…
We all have friends who make it hard to actually be friends with them. You know the type: they don’t really pay attention when you talk, they don’t return your calls and ignore your emails and they think the world revolves around them! Those same people exist online—the question is: are you one of those…
Several weeks ago, I decided that since I tell people that Blogging for Business is a great marketing tool, I should explore ways to expand that tool. When I first started my blog, I used the free version of WordPress (WordPress.com). It was great, but I wanted to add features not available with the free…
