Face it – we get a bit caught up in “how many” people we’re connected with online. For some, it’s totally an ego thing, while others just like knowing they are “liked” by others. And, some probably don’t care at all. Out of curiosity, I decided to see how many people I’m connected with on…
Every day, business owners give me their reasons for not using social media. Quite often, they say: “What if they say something bad about my business?” I respond: “They may be already. Don’t you want the opportunity to be part of the conversation and try to resolve the issue?” What I don’t say is: “That’s…
On October 4, 2012, Facebook announced a major milestone: they hit 1 Billion (that’s 1,000,000,000!) active users. The funny thing is they did it in a very low-key way, simply having a post from Mark Zuckerberg on their online Newsroom: This morning, there are more than one billion people using Facebook actively each month. If…
“Social media is a waste of time.” This is something I hear at least once a week. However, this time, I was surprised, as the person who said it is the Director of Marketing for his company and he was teaching a seminar on how to become a consultant. At one point, I asked a…
Meet Ken and Marisa, Barbie’s friends. Ken and Marisa represent my target demographic. (OK, I know they’re a little young…use your imagination!) When not posing for photo shoots, they stand next to my computer monitor, so I see them with virtually every word that I type. Sound a bit strange? I got this idea when…
